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ACR
Electronics, Inc., a Cobham Company, designs and manufactures a complete line of
safety and survival products including EPIRBs, P-ELTs/P-EPIRBs/PLBs,
Bridge-based Information Systems, SARTs and safety accessories. The quality
systems of this facility have been registered by UL to the ISO 9001:2000 Series
Standards. Recognized as the world leader in safety and survival technologies,
ACR has provided safety equipment to the aviation and marine industries as well
as to the military since 1956.
FOR
IMMEDIATE PUBLICATION
Contact: John Bell
954-970-3394
prseitz@bellsouth.net
March 13, 2006
ARON RALSTON Signs on as PLB Spokesman for ACR Electronics
Note to Editors: For high-resolution images of
Aron Ralston and the ACR TerraFix™ 406 PLB, please contact John Bell (contact
info above).
FORT LAUDERDALE, FL-- MARCH 13, 2006--
Outdoorsman Aron Ralston, who in 2003 made international news by amputating his
own arm to save his life while solo canyoneering in Utah, has agreed to promote
satellite-detectable Personal Locator Beacons (PLBs) as part of a promotional
spokesman agreement with ACR Electronics, Inc.
In announcing the agreement today, Paul Hardin,
ACR Executive Vice President of Sales and Marketing, welcomed Ralston stating,
"We have found a great spokesperson in Aron Ralston. As an experienced
mountaineer and Mountain Rescue member, Aron espouses self-reliance and
preparation. The will to survive and the resourcefulness that he demonstrated in
Blue John Canyon uniquely qualify him to endorse the TerraFix™ 406 PLB as an
essential piece of equipment for responsible backcountry use. At ACR we believe
that a properly registered 406 MHz beacon can reduce risk by providing a
reliable, satellite-based emergency signal for those who recreate and work in
wild places. It is a vital piece of equipment when preparing for the unplannable
and unthinkable."
Ralston, who has become a best-selling author
with his remarkable memoir of survival in "Between a Rock and a Hard Place" and
frequently tours the country as a motivational speaker, sees his role with ACR
as a chance to help others who may find themselves in a dire life-or-death
situation.
"While we must individually take full
responsibility for our well being in the backcountry, most of us can use all of
the help we can get," he said. "Satellite technology isn't infallible, but it is
the best technology to rely upon when all other means of self rescue won't work
or are ineffective. That's why I recommend the ACR TerraFix™ 406 PLB. It's
lightweight enough to bring along on any length of a trip and can be an
invaluable component of a safety preparation plan. Nothing can substitute for
skill, will and a little luck now and again, but when you run out of those
things it's good to know there's a reliable backup--the ACR TerraFix™ 406 PLB."
Ralston, himself a member of an all-volunteer
search and rescue team, said PLBs will also greatly benefit SAR teams throughout
the country by improving SAR efficiency and reducing the cost and risk of
rescues. Team members often put their own well-being in jeopardy responding to
emergency calls with little or no information as to location of those needing
help.
Both of ACR's new TerraFix™ 406 models -- I and
I/O-- will provide users with the ability to broadcast critical GPS coordinates,
providing Search and Rescue crews with exact latitude and longitude, thereby
increasing emergency response speed by pinpointing positioning within 100 meters
(110 yards). The TerraFix™ 406 GPS I provides an interface cable connection
capability to a GPS, while the TerraFix™ 406 GPS I/O provides an interface cable
connection to a GPS plus an internal GPS engine to acquire and transmit
coordinates.
The TerraFix™ 406 GPS units transmit a unique
digitally coded distress signal on 406 MHz frequency to the orbiting
COSPAS-SARSAT satellite systems. The TerraFix™ 406 also simultaneously transmits
a signal on the 121.5 MHz (SAR homing) frequency.
ACR Electronics, Inc, which is celebrating its
50th year as the world leader in the design and manufacture of safety and
survival technologies, introduced its first Personal Locator Beacon to U.S.
consumers in 2003, following FCC approvals permitting the sale and use of the
technology in the continental 48 states. The beacons had been permitted in
Alaska-- a test state- for several years prior to the FCC ruling. In 2004, ACR
introduced a smaller, lighter and more function-rich PLB with the TerraFix™ 406
GPS for land use, also the AquaFix™ P-EPIRB was introduced for marine use and
the AeroFix™ P-ELT was introduced to the aviation market.
More reliable than typical communications devices
such as emergency two-way radios, cellular phones or satellite phones, the ACR
TerraFix™ 406 GPS PLB works at -20° C, is waterproof up to 5 meters (16.5 ft)
and is powered by a non-hazardous 5-year lithium battery, so it is capable of
continual transmission for over 24 hours. Lightweight at just 12 oz. (338 g),
the TerraFix™ 406 measures 1.74 x 5.71 x 3.03 in (4.4 x 14.5 x 7.7 cm).
A PLB/P-EPIRB/P-ELT is a satellite-signaling
device of last resort, for use when all other means of self-rescue have been
exhausted and where the situation is grave and imminent and the loss of life,
limb, eyesight or valuable property will occur without assistance. All beacons
must be registered following purchase-- a simple and quick process, now with a
web-base internet filing option. The National Oceanic and Atmospheric
Administration (NOAA) manages the registration database in the U.S. for all PLBs,
EPIRBs and related beacons.
ACR Electronics, Inc., a Cobham plc Company,
designs and manufactures a complete line of safety and survival products
including EPIRBs, P-ELTs/P-EPIRBs/PLBs, Bridge-based Information Systems, SARTs
and safety accessories. The quality systems of this facility have been
registered by UL to the ISO 9001:2000 Series Standards. Recognized as the world
leader in safety and survival technologies, ACR has provided safety equipment to
the aviation and marine industries as well as to the military since 1956.
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